How to Make a perfect Real Estate Video for your Marketing Campaign

Real Estate video is one of the key elements that can help realtors to create perfect concept for your marketing campaigns. So it is necessary to add some more videos to your websites and social platforms to attract more customers. It is crucial thing to do when it comes to showcasing your property listing. In the online-marketing age, buyers want to see how a property looks like in real-time with specific details. So investing in making a amazing video is the best way to grab their first attention and standing out from competitions.

According to the researchers, About 73% of sellers prefer a real estate agent who markets their listings using video, but less than 5% of agents actually do it. Showcasing amazing photos for your listing is one of the necessary things to save more cost. But adding a video to provide comprehensive views of the house is also important to grab more impression from buyers.

For example with a big property, with some bigger details or features, in order to showcase the real beauty of it, you need to have a video. A single picture is not big enough for you to provide your customer with all the valuable information they need.

And choosing a video for your real estate property is a great way to to impress your potential buyers. Nowadays, buyers are younger and tech-savvy. They can check the video to save more time to considering about the house and easily to make the decision.

Thanks to the development of the online internet, all the realtors and homebuyers can save more time for their selling and buying processes. Because realtors can create a impressive video to attract more customers. And buyers can save more time with a smooth comprehensive video. So the leng of the real estate video plays an important role in the success of your marketing campaign. Well, there is no form for a real estate video. The video length varies for different types of videos. It depends on the size, complexity, and other details like the elements of the property.

As our researches, for the 10 minutes length videos,  it can gets too much for the viewers to concentrate and find some details to focus. So you need to focus on some highlight features of the property to easily impress the customers in short of time. After our experiments, we realize that some shorts video at minimum of 3 minutes should be able to deliver all the key information in the video.

So the ideal duration of a real estate video would be between 3-7 minutes, and not over 10 minutes.

You can begin your marketing concept with a slideshow real estate video. Because it is the easiest and most popular style of real estate video that you can make for your online strategy. In this kind of video, you can use the most beautiful pictures to make your property stand out from crowd. It includes pictures and text, you will have to amp up the slideshow and make it attractive. Especially, by choosing the suitable photos with specific angles of the house, you can easily highlight the main parts of the property. And it is easier for you to you add your photos to the slideshow and create a short video presentation.

It is very necessary to add a Home walk-through video for your marketing concept. Since it is the most commonly videos, it is all the buyers need for witness the whole property in short of time. By getting all the comprehensive view, realtors can easily to provide the whole look and feel of the home. There is no better way to show off a place than through a home walk-through video as it is effortless and quick.

Besides some real estate videos of your property, you also can add one Introductory videos to introduce yourself for prospective clients. Introductory videos with full company information, your majority and your team, etc can be the best way to connect your buyers. So you can build up your reputation among thousand of customers by quickly send these personalized videos through email.  And it is the great way to use these videos for cold calling your leads.