The Importance of Real Estate Videos for Listing

real estate video editing

Realtors and photographers understand the importance of Real Estate videos for their listings. Using real estate video editing is the best way to stand out from the crowd. Keep reading for five ways to approach your real estate video content and five examples of videos we’ve created for our real estate clients.

  • Researchers showed that Using video will help Real estate listings gain 403 percent more inquiries than listings without.
  • Agents who use video as part of their marketing efforts will attract more buyers and sellers 85%. Video is chosen by Eighty-six percent of homebuyers to research a particular community and 70 percent use it to tour the inside of homes.
  • Forty-four percent of homebuyers begin their search for a residence online, and video helps with SEO results and standing out on crowded search pages.

How to Use Real Estate Video for a marketing campaign

Use video to show off your property.

Video Editing

There are many ways to showcase your potential homebuyers with video. Want beautiful aerial views of the property you are listing? It allows you to include an awesome spiral staircase, lovely furniture, or wall accents as you wish. Pictures and text descriptions don’t even come close to video for these unique home features.
Think of it this way: video is the best way to show off your property as a permanent open house for potential customers. Then it is easier for you to set up your decor, set the perfect lighting, make the space inviting and warm, and make a video with it! It will help you to keep the most beautiful moments of the property with all the remarkable features.

In addition, thanks to video, buyers have a chance to have a realistic tour of the house, even if they can’t come to see it in person. It will shorten the time spend and provide more information for them to make their decision than they would without the video option.

Reach your customers digitally, where they spend their time.

real estate video editing
Nice Color real estate video

There are many ways that homebuyers can search for official information. But to save more time, instead of spending hours with local newspapers or magazines, they can have it with Google, social media, and recommended agency websites. Online browsing behavior is a convenient way to help them have total views of the property that is being listed.
Then the best way to grab the attention of potential homebuyers is by using real estate videos. It not only be easy to create content but also helps you to reach the largest engagement compared to using text or images. Moreover, Facebook, Instagram, and Google also spend priority on video. We ensure that you can get the best result to access more customers because they explicitly prioritize video content in feeds and results pages.

Increase the direct conversations with customers.

The beauty of real estate video urges homebuyers want to start direct conversations to get more information about your listing. Video showcase not only the advantages of the property but also the personal touch that buyers really need.  It is hard to create a personal touch with images or text but video can. In addition to the property videos we’ve described above, you can also create videos that feature you in front of the camera.

 

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